Thursday, December 10, 2015

News from the PA Wilds Artisan Trails- BRANDING

being a part of the branding process
Change is coming to the 'WILDS'. Yesterday's branding forum held at the Elk Country Visitor Center was such a success with member's faces from all over the region including artists, artisans, gallery owners, advisory committee members, etc. in attendance.
The discussions were in depth covering the how and why certain branding strategies will be implemented as we delve into the process through the upcoming months to be carried out over the next 3 years.
Brainstorming was a big part of the day while they wrapped their brains around the 'unique' nature of our membership.

This is SWELL's Greg and Staci's last day exploring and will be heading off to McKean County stopping in Laughing Owl Press, C.J. Spirits, Kinzua Viaduct,. The goal was to give them a well rounded experience including studios, galleries, restaurants, wineries, breweries, visitor's centers and small companies along the trail. The 12.5 county region would have been daunting. 


Such an exciting adventure we have a head of us!
www.stephaniedistler.com



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